TEI 189: Building UX in product teams

Global Product Management Talk is pleased to bring you the next episode of... The Everyday Innovator with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode:  UX is a hot topic and for good reason. The right UX skills on a product team can make the product more successful. The wrong skills waste money and time. Many product managers and leaders make mistakes when adding UX roles to their product teams — but you won’t be one of them because of this discussion. My guest shares the common mistakes and how to avoid them. He organizes UX skills into three categories: research, interaction design, visual design. Using the right skill at the right time during the development of the product is important. Otherwise, you’ll encounter the square peg in the round hole problem and no one is happy with that. My guest has been a product manager and is a UX specialist with more than 15 years of experience. He has built UX teams from scratch and now helps organizations build and manage successful teams. His name is Sam Horodezky.