The PRQL: Get Better at Data, Get Better at Marketing with Spencer Burke of Braze

Spencer Burke, a representative from Braze, shares his expertise on customer engagement. He emphasizes the critical intersection between data skills and marketing strategies. The conversation highlights how marketers can enhance their proficiency in data to drive better engagement. Spencer also explores innovative techniques for leveraging data insights to maximize marketing effectiveness, making a compelling case for continuous learning in the evolving landscape of customer engagement.