How to build a frictionless customer experience | Jonathan Wu @ Cavalry

In this episode of Blue Ocean by StartOps, we sit down with Jonathan Wu, Co-Founder and CEO of Cavalry — a platform for e-commerce brands who want to automate customer support without sacrificing the human touch.

Cavalry isn’t just another AI chatbot. It’s a dynamic policy engine that helps brands resolve complex customer issues at scale, integrating directly into the tools they already use, like Shopify, Zendesk, and Gorgias.

We dive into Jonathan’s journey from COO of a nine-figure brand to building a platform that helps operators solve the hardest customer service problems:

• Why traditional AI alone can’t fully replace human support
• How Cavalry automates 60% - 80% of tickets while competitors can only achieve 20%
• The difference between rigid workflows and flexible, real-time issue resolution
• Why customer loyalty is about more than just quick responses

If you’ve ever wrestled to configure a workflow in a CX tool, you should tune in to hear about this new approach.

Learn more about Cavalry or get in touch here.