#653: A Proven, Profitable Strategy To Mastering Live Events For Course Creators with Darnyelle Jervey Harmon

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Feb 15, 2024

Learn how to host virtual live events and make millions in sales with guest Darnyelle Jervey Harmon. She shares her step-by-step strategy for onboarding new students, the key factors to consider in event planning, and the importance of setting goals for live events. Discover strategies for increasing audience interaction and promoting events through social media and individual text messages. Streamline event planning with simplicity and delegation, and track metrics like number of attendees and buying units for success.

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ADVICE

Power of Virtual Live Events

Host a virtual live event to convert multiple attendees into paying course customers at once.
Create community and excitement by showcasing your course's transformation power during the event.

ADVICE

Structured Run of Show

Plan a five-hour virtual event with sessions focused on logistics, mindset, strategy, support, testimonials, and your offer.
Include 15-minute breaks with engaging content and finish by making your course offer live.

ADVICE

Plan with Clarity and Focus

Start your event planning by defining your sales goal, offer, and ideal audience clearly.
Deliver focused content without overwhelming to foster engagement and motivate sign-ups.

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Your step-by-step guide for hosting virtual live events and making millions with Darnyelle Jervey Harmon.

As an entrepreneur, you've probably attended a couple of live events, and sometimes, you might even feel the itch to host one yourself. But planning the entire thing can feel like a lot of work, right? Well, what if I told you that you could host your very own live event, plan it with ease, and make millions in sales, all without leaving the comfort of your home? The secret? Virtual live events!

I'm so excited to introduce you to Darnyelle Jervey Harmon, who is the best of the best when it comes to hosting million-dollar live events. She started out just like many of you, working a 9-5 and turning her side hustle into a million-dollar business. And she did it all primarily through hosting these virtual live events.

With virtual live events, you can turn a few clicks into big sales, have your offer flying off the digital shelves, and bring together an incredible community. Darnyelle shares her step-by-step strategy for onboarding tons of new students without breaking the bank or your sanity.

And to my solopreneur friends, it's not about the number of attendees; it's about the quality of your engagement. So, even with a smaller audience, your impact can be life-changing!

In this episode, you’ll hear all about:

5:04: What exactly does a virtual live event showcase?
10:33: Breaking down the “run of show” for your virtual event
17:59: Key factors to consider before you start planning your event
22:05: Strategies for encouraging meaningful audience interaction
24:45: How to get your ideal customer to sign up and attend your event
33:20: Designing a system to ensure everything runs smoothly from start to finish
37:26: The metrics you should be tracking outside of sales
40:49: Tips for effectively following up with attendees after the event

So, listen in and start envisioning your virtual live event today! Put your plan together, choose a date, and just watch your sales soar.

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