51: Chris Moody tells us the real difference between Agency and Consultancy.

Welcome back to another episode of the Untalented podcast. Today we are joined by the Global ECD of Landor Chris Moody.

a quick introduction into Chris:
Prior to joining Landor, I lead the brand practice at McKinsey & Company and was Chief Design Officer and Global Principal at Wolff Olins.

I believe brands must serve businesses better, delivering on both commercial and sustainability goals. 

Modern organisations need a clear and meaningful brand purpose to drive a distinctive portfolio of offers, which should be brought to life as a digitally-native presence.

I look to bring together design, strategy and new technology to help create organisations that are more exciting, relevant and useful for people.

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