You Are Heroic with Brian Johnson Levity + Gravity = Buoyancy: To Sell Is Human & the New ABCs (Heroic +1 #1,621)
Dec 29, 2023
Learn how to maintain buoyancy and stay afloat in the face of rejection when pitching ideas or products. Discover tips on balancing positivity and exploring the calibration between levity and gravity.
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The New ABCs of Selling
- Selling is now about attunement, buoyancy, and clarity (the new ABCs).
- These replace the old, aggressive "Always Be Closing" approach.
Achieving Attunement
- Attunement involves connecting with others through humility.
- Subtly mimic their movements and words, but act naturally.
Buoyancy in Sales
- Buoyancy helps us handle rejection in sales.
- Maintain self-talk, optimize positivity (3:1 ratio), and use explanatory styles.