The Amy Porterfield Show

Getting Paid to Speak: How to Land Stages, Set Your Fee, and Use Speaking to Grow Your Business

73 snips
Jan 8, 2026
Jess Ekstrom, bestselling author and keynote speaker, shares her expertise on monetizing public speaking to grow business. She emphasizes that speaking isn't about selling, but about sharing impactful lessons. Jess discusses how to confidently set speaking fees based on knowledge rather than audience size. She unveils strategies for women to close the gender pay gap in speaking and highlights the importance of crafting a compelling transformation promise. Listeners gain insights on negotiation tactics and building a speaker platform effectively.
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INSIGHT

Speaking Is Paid For Knowledge Not Size

  • Paid public speaking is a powerful awareness driver and a direct way to get paid for your expertise.
  • Jess Ekstrom emphasizes that organizers pay for your knowledge and impact, not just a big stage.
ADVICE

Lead With The Takeaway, Not Your Pitch

  • Use your business story to illustrate a universal takeaway rather than delivering an elevator pitch about your product.
  • Position your product as the supporting story that proves the lesson you teach on stage.
ADVICE

Bundle Courses To Increase Value

  • Use an existing course as negotiation leverage by offering seats to event attendees.
  • Bundle courses into your fee to extend impact and justify higher rates to event planners.
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