Imperfect Action

How she made $1,000 an hour while she was OFFLINE—from a $9 membership! (With Liz Wilcox)

Jan 23, 2024
Email strategist Liz Wilcox shares how she made $1,000 an hour offline with her $9 membership. Topics include the importance of work-life balance, fear of letting go of control when hiring staff, creating valuable offers for growth, and learning from failed initiatives.
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ANECDOTE

Half-Million Dollar Year & 90 Days Off

  • Liz Wilcox grew her $9 membership to over 4,200 members and achieved her first half-million-dollar year.
  • Despite not reaching her 10,000-member goal, she took 90 consecutive days off in 2023.
ADVICE

Preparing for Time Off

  • Prepare for time off by documenting processes and delegating tasks.
  • Trust your team's capabilities and focus on high-level strategy.
INSIGHT

Business Independence

  • Liz Wilcox's concussion in 2022 revealed her business could function without her constant presence.
  • This realization prompted her to build a low-responsibility, high-quality business model.
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