Noah Kagan Presents

Biggest Lessons From My Newest Startup

Jul 3, 2024

David Kelly, oversees AppSumo's Originals Team, discusses the challenges and strategies behind launching BreezeDoc. They touch on incorporating user feedback, making a product stand out, and the obstacles faced. The episode provides insights on product development and marketing strategies, emphasizing the importance of customer feedback and launching a product aligned with market demand.

44:33

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Episode guests

David Kelly

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Quick takeaways

Addressing persistent bugs enhances product quality and user experience.

Unique solutions like BreezeDoc create value by offering cost-effective alternatives.

Deep dives

Creating Quality Products through Resolving Annoying Issues

Ensuring the quality of a product involves resolving persistent bugs and issues that indicate a quality standard. By addressing and fixing these irritating problems, the team behind a product can enhance its overall quality and user experience. This ongoing process of improvement reflects the team's commitment to excellence despite the inevitable challenges that come with limited resources.

Optimizing Time and Generating Revenue in Business

00:40

Simplicity in Feature Documentation

00:39

Building a Product: Start with Passion and Market Feedback

02:18

Focus on User Acquisition Over Revenue

00:31

Intro

3min

AppSumo Originals: Driving Success through First-Party Products

6min

The RICE Framework for Building Successful Products

13min

Strategies for New Founders and Small Teams

3min

Strategies for Marketing Success and Product Development

16min

Building a Product You're Excited About and Gathering Feedback from Customers

4min

BreezeDoc, is a Docusign alternative that we just launched. If you hate paying a monthly subscription just to get documents signed, go to BreezeDoc.com and get a lifetime deal, pay one low price and use it forever.

In this week's episode, I'm chatting with our very own David Kelly, who oversees our Originals Team releases at AppSumo. We’re going into the belly of the beast to see the guts and glory of developing a product we're incredibly proud of, BreezeDoc.

David and I discuss the challenges we faced, the strategies we employed, and the excitement of bringing BreezeDoc to life.

In this episode, you’ll enjoy 3 BIG things:

The obstacles faced during the creation of a competitive product.
What a difference incorporating user feedback into the user interface can make
How to make a product stand out from the rest

All these plus a bunch more ear nuggets along the way.

If you enjoyed this episode and want to hear more about our favorite tools at Appsumo go back a few weeks ago where we show you all the tools we use to run a $100 million company that’s episode 358 in this feed

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Noah Kagan Presents

Biggest Lessons From My Newest Startup

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Creating Quality Products through Resolving Annoying Issues

Product Development and Launch Strategies at AppSumo

Metrics-Driven Approach to Product Success

Founder Advice: Balancing Passion and Customer Feedback

Optimizing Time and Generating Revenue in Business

Simplicity in Feature Documentation

Building a Product: Start with Passion and Market Feedback

Focus on User Acquisition Over Revenue

Remember Everything You Learn from Podcasts