Are you ready to unravel the real secrets of starting and scaling a successful business? In this episode of Predictable B2B Success, host Vinay Koshy sits down with Feras Alhlou, an advisor to 150 startups, a Silicon Valley entrepreneur, and the founder of Startup with Feras, to explore the raw realities of entrepreneurship.

Discover how a sudden layoff became the unexpected catalyst for Feras Alhlou's journey, and why most founders miss what truly matters in building trust and accelerating growth. From the disciplined mindsets honed in martial arts to the deliberate practices that separate sustainable businesses from overnight fads, this episode dives deep into the skills rarely discussed and the principles every entrepreneur should master.

You'll hear how Feras Alhlou built and sold his agency to a global media giant and why learning and applying that learning is his personal edge. Plus, get a peek into his effective strategies for identifying ideal clients, incorporating customer feedback, and nurturing lasting relationships that lead to repeat, high-value business.

Tune in for real stories, actionable insights, and some unexpected advice that might reshape your approach to entrepreneurship. If you've ever wondered what it takes to succeed and scale truly, you won't want to miss this episode!

Some topics we explore in this episode include:

Entrepreneurial Journey – Feras Alhlou recounts how a layoff pushed him to start his own business and his progress since then.
Learning & Execution – The value of continual learning and strong execution skills for entrepreneurial growth.
Discipline & Deliberate Practice – Drawing lessons from martial arts about the importance of discipline and perseverance.
Defining Target Audience/ICP – How Feras Alhlou's content and services are specifically tailored for early-stage service/consulting entrepreneurs.
Trust Building – Techniques for building trust with prospects and clients through valuable content and authentic relationships.
Content Strategy – The importance of focused, audience-specific content creation.
Strategy & Goal Setting (OKRs) – Setting and regularly reviewing objectives using the OKR method, with team involvement.
Data-Driven Decisions – Utilizing analytics and regular reviews to inform business and content strategies.
Customer Feedback – Incorporating the voice of the customer into business operations and improvement.
Client Management & Upsell – Approaches to managing relationships, expanding accounts, and ensuring client success for retention and growth.
And much, much more ...

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