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HIGHLIGHTS

Be intentional in the people you reach out to for your podcast
Ensure that the experience for your guest is ideal
Arm yourself with research before the interview
Be genuinely curious about your guests
The relationship starts after the interview

QUOTES

Collin: "Have your show about this particular topic, invite these people that are your ideal customer profile on to your show, and you build a relationship with them in a very different context than you used to. You're adding value from day one, you're building a lot of trust, you're building a lot of rapport."

Collin: "Show that you're an awesome host. Show that you genuinely care about them, that you're genuinely curious about them."

Collin: "You gotta find ways as a podcast host and as a seller to continually stay top of mind. Engage with their content with intentionality. Continue to further the relationship."

Learn more about Collin in the link below:

LinkedIn - https://www.linkedin.com/in/collin-saleshustle/

Also, you can join our community by checking out @salescast.community. If you're a sales professional looking to take your career to greater heights, please visit us at https://salescast.co/ and set a call with Collin and Chris.

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