Why Team Selling Wins Every Time - Bill Dwoinen, CRO @ Mural

Summary

In this episode of the Elite Selling Podcast, Bill Dwoinen shares his insights on sales strategies, memorable deals, and the importance of alignment and collaboration in sales teams. He discusses his experiences at Salesforce and Mural, emphasizing the need for a structured approach to sales, the significance of mutual action plans, and the challenges of pipeline generation in today's market. Dwoinen also draws parallels between marathon running and sales, highlighting the lessons learned from both disciplines.

Takeaways

• The best deals often come from collaborative efforts.

• Alignment among account teams is crucial for success.
• Sales is about operational excellence and execution.
• Building mutual action plans is essential for closing deals.
• Great sellers unify their go-to-market teams.
• Sales requires a mindset of patience and intent.
• Pipeline generation is challenging in a competitive environment.
• Elite sellers lead by example and inspire their teams.
• Preparation is key to successful sales calls.
• Sales is about doing hard things and pushing boundaries.