In the Money with Amber Kanwar

Craig White: Inside the Most Unloved Bull Market Ever

Oct 21, 2025
Craig White, Senior Wealth Advisor at Plena Wealth, shares insights on the current market paradox where stocks hit record highs amid investor anxiety. He discusses his 'core vs explore' portfolio strategy to navigate emotional investing. Highlighting the strength of Canadian banks like TD and RBC, he explores their growth drivers. Craig also dives into gold's volatility, Netflix's content strategy, and why he's bullish on Nike, Intact Financial, and Tourmaline as key investment opportunities. Tune in for unexpected market wisdom!
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INSIGHT

Unloved Bull Market

  • Markets can hit record highs even while investor sentiment remains fearful and skeptical.
  • Craig White calls this “the most unloved bull market,” driven by resilient fundamentals amid mixed sentiment.
ADVICE

Use Core vs Explore Allocation

  • Use a core vs explore framework: keep ~80% in long-term core holdings and ~20% in tactical explore positions.
  • Trim overweight core holdings and adjust explore weight based on economic, monetary, valuation, and technical signals.
ADVICE

Trim Hot Precious Metal Positions

  • Take profits on gold and precious metals after 50–100% runs and rebalance allocations.
  • Use stops or reduce exposure rather than going all in or all out on hot sectors.
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