Semrush's Eugene Levin on crafting your IPO Story

Check out the detailed field guide here

Topics discussed in this episode:

• 01:59 - What makes an IPO a good idea
• 14:03 - Maintaining control of the process
• 20:43 - Crafting your IPO Story
• 31:49 - Was the IPO worth it?

This is a Paddle production—the first media network dedicated entirely to the SaaS and subscription space.