Hey there and welcome to wednesday’s episode of the startup grind podcast. Today we have a great chat with Adam Lashinsky, author of the wildly popular and revealing book "inside apple". Adam is the senior editor at large for fortune covering silicon valley and wall street. He’s been on the magazines staff since 2001. Prior to that he worked at the Street.com and the san jose mercury news. He is also a weekly panelist on foxes cavuto on business program. Adam  co-chairs fortunes annual technology conference Fortune Brainstorm Tech, and is a seasoned speaker and panel moderator. Lets listen into this great interview between adam and startup grind’s founder Derek Andersen recorded in 2013.