Leon Abboud How To Scale Web3 Games with Ammar Zaeem, Co-Founder of Revolving Games
Dec 4, 2024
In this conversation with Ammar Zaeem, co-founder and CEO of Revolving Games, a seasoned game developer with over 14 years of experience, he dives into the complexities of scaling Web3 games. Ammar discusses the challenges of building communities and the importance of integrating strong IP to enhance user acquisition. He shares insights on avoiding the pitfalls of over-incentivizing early adopters and highlights the significance of retention strategies. With a focus on sustainable growth, Ammar emphasizes the need for organic engagement and the long-term vision for gaming ecosystems.
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Pivot Triggered By IP Limits
- Ammar recounts pivoting from Web2 to Web3 after high UA costs and restrictive IP deals pressured them to build their own IP and community.
- He describes launching Skyborne Legacy to focus on IP and community-driven growth rather than relying on external IP control.
Meme Coins Distract Real Projects
- Meme-coin noise drew attention and capital away from utility Web3 projects and made genuine product attention much harder to get.
- Ammar sees this noise as persistent and a core reason building in Web3 is harder today.
Prioritize Product Before Hype
- Build product and community before aggressive Web3 marketing or fundraising to test real engagement.
- Launch early access to validate product-market fit instead of delaying for speculative narratives.