Iceberg Selling | How To Go Deeper with Customers - Episode #359 with Karl Becker

Karl Becker has founded and run numerous companies over the last thirty years and now runs Improving Sales Performance, a consultancy that supports sales organizations to build high-performing teams and achieve their revenue goals. He is the author of Set up to Win: Three Frameworks to a High-Performing Sales Organization and Sales & Marketing Alignment. He has a BA in economics from Colorado College and an MBA from the University of Colorado, Boulder. You can learn more about him and his work at improvingsalesperformance.com Connect with Karl Website - https://www.improvingsalesperformance.com/ Linkedin Company - https://www.linkedin.com/company/improving-sales-performance-usa/about/ Linkedin - https://www.linkedin.com/in/karlbeckeriii/

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