The Authentic Way To Build Your Brand with Purna Virji

🙅‍♀️ Your story matters. But so many of us shut it down.

👉 Why? Because we think reach means growth. So we sanitise instead of celebrate.

👀 But reaching lots of people isn’t the same as reaching the right people.

🎯 And reaching the right people starts when you tell your story.

Today on Strategy Shorts we welcome Purna Virji, Principal Consultant at LinkedIn. As an alumnus of Microsoft, renowned keynote speaker, and author of High-Impact Content Marketing it’s fair to say that Purna has conquered Mount Marketing.

We discuss Purna’s journey and explore the power and importance of perseverance and authenticity to drive personal growth. We also unpack how you can discover your secret sauce - the content that’s going to help you POP against a sea of samey content.

We’re talking:

✅ Purna’s journey from overcoming challenges to becoming a leading thought leader.

✅ How to ‘crawl, walk, run’ and break down your journey down into manageable steps.

✅ The power of humanising content and authenticity in personal branding in marketing.

Here’s to progress 🚀

Follow Purna on LinkedIn

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