The Prof G Pod with Scott Galloway No Mercy / No Malice: The Podcast Election
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Nov 9, 2024 The recent election has reshaped the podcasting landscape, making it a key player in media consumption. Podcasts are engaging younger voters like never before, overtaking traditional media in this area. Their unique intimacy fosters a strong connection with listeners, attracting advertisers seeking creative freedom. Financially, despite challenges, podcasts show impressive ROI, while their influence on political campaigns is undeniable, changing how candidates communicate and fundraise.
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Disappointment with Biden's Choice
- Scott Galloway expresses disappointment with Biden choosing an untested candidate.
- He believes the candidate faces insurmountable challenges like immigration, inflation, and low incumbency approval.
The Testosterone Election
- The 2024 election defied expectations, becoming the "testosterone election".
- Podcasting played a key role in young people's shift towards Trump.
Podcasts' Political Power
- Podcasts are the pivotal medium influencing young people's political choices.
- This mirrors how past presidents leveraged new media like radio, TV, and the internet.