TechCrunch Startup News Midjourney launches its first AI video generation model, V1
Jun 23, 2025
Midjourney has launched its exciting new AI video generation model, V1, marking a significant milestone in the tech landscape. The discussion dives into its unique features and how it stacks up against competitors like OpenAI's Sora and Adobe's Firefly. Legal challenges with Hollywood studios are also covered, adding depth to the conversation. Additionally, the team reveals insights on their pricing strategy for the new service, setting the stage for future innovations.
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Midjourney V1 Targets Creatives
- Midjourney launched V1, an AI video generation model producing short videos from images.
- It targets creative users differently than competitors focusing on commercial use.
Hollywood Challenges AI Creativity
- Midjourney faces lawsuits from Disney and Universal alleging AI-generated images infringe copyrights.
- Studios fear AI models might replace or devalue creative works and claim training used their copyrighted characters.
Pricing Strategy for Video Generation
- Midjourney charges eight times more for video generations compared to images, making video usage more costly.
- Users with higher-tier subscriptions get unlimited video generation in slower relax mode initially.