Matthew Cox | Inside True Crime Podcast

Celebrity Nutritionist Survives Assassination Attempt | $1M REWARD

Aug 21, 2025
In this gripping conversation, Lindsey Duncan, a renowned celebrity nutritionist and founder of All In Nutritionals, shares his harrowing experience surviving an assassination attempt allegedly orchestrated by his ex-wife. He recounts the intense moment of the armed attack and the psychological aftermath that followed. Lindsey also discusses his journey from a health consultant to an entrepreneur while navigating the murky waters of the supplement industry and legal battles surrounding controversial products. His story intertwines resilience, betrayal, and the complexities of personal safety in the face of danger.
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ANECDOTE

From Sickness To Nutrition Practice

  • Lindsey Duncan healed from chronic illness through detoxification and then built a nutrition practice offering paid consultations.
  • He started sharing his knowledge widely and eventually charged for consultations as demand grew.
ANECDOTE

Built A Public Supplement Brand Young

  • Lindsey created and scaled Nature's Secret by formulating supplements himself and selling through retail and clinics.
  • He took the company public and was running a NASDAQ-listed brand before age 30.
INSIGHT

Superfoods Sourced Became A Retail Play

  • Lindsey saw opportunity in superfoods and imported novel ingredients like acai and noni to retailers.
  • He built distribution at Whole Foods and major retailers by owning purity and sourcing.
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