871: One of My Favorite People in the Sales Universe, with Ralph Barsi

Ralph Barsi is the the VP of Global Inside Sales at Tray.io and one of my favorite people in this sales universe. In this episode we talk about Ralph’s music career. As in rock and roll. His band has been together for 30 years. They toured in the past, still play gigs, and are getting ready to record a new album. I watched some videos online and they rock!

No conversation with Ralph ever takes place without talking about books. Ralph reads as much as I do. And he always has interesting book recommendations. I share a few of my own as well.

We then segue into talking about sales. Ralph shares some of his management processes. We talk about Team Tuesdays and prospecting day. A day during which most business units contribute to the pipeline. Company wide prospecting. Very cool.

Ralph shares his process for effective communications; Using his weekly updates to manage up and down the chain with clear, consistent communications