This Is TASTE

331: Dan Frommer

Dec 27, 2023

Dan Frommer, founder and editor in chief of the New Consumer, talks about 2023 consumer trends, big moves in consumer packaged goods and retail, and the future of the food industry. The hosts also discuss their cooking resolutions for 2024, food retail trends in Japan, the use of drug V for weight loss, the impact of TikTok Shop on shopping, challenges and successes in the CPG industry, favorite breakfast foods and desserts, and cooking resolutions for the new year.

56:10

Episode guests

Dan Frommer

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Episode notes

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Quick takeaways

Many young consumers prefer well-prepared vegetables over fake meat substitutes, indicating room for innovation in the plant-based meat alternatives market.

The Japanese market is witnessing a rise in demand for branded and convenient healthier snack options, with products marketed as high in protein and low in carbohydrates.

Box grocery businesses, like Blue Apron, need to focus on increasing revenue and expanding their reach beyond the lunchtime market to disrupt traditional grocery and restaurant sectors.

Deep dives

Growing Interest in Plant-Based Diets

Many young consumers express a desire to eat more plant-based foods. However, when asked about their preferences, they tend to lean towards wanting well-prepared vegetables rather than fake meat substitutes. This shows that there is still room for innovation in the plant-based meat alternatives market, as consumers are looking for more options that simulate the taste and texture of real meat.

Introduction

2min

Observing Food Retail Trends in Japan

17min

V: A Drug for Weight Loss

4min

The Culture of Splurging and the Impact of TikTok Shop

4min

Challenges and Successes in the CPG Industry

12min

Favorite Breakfast Foods and Desserts

6min

Cooking Resolutions for the New Year

9min

Embracing Smoking and the Idea of Smoked Beets

2min

Dan Frommer is the founder and editor in chief of the New Consumer, an influential publication that covers the intersection of technology and consumer brands—and many of these brands live in the food world. We wanted to have Dan on the show to talk about his year-end consumer trends report, as well as just to shoot the shit about the big stories of 2023: the big moves in consumer packaged goods and retail, and what the future holds for our current United States of Ozempic. It’s so great catching up with Dan in the studio.

Also on the show, Aliza and Matt go over some of their cooking resolutions for 2024, including making bread, working that pizza, and much more.

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