Encore: The Common Purpose

Producer's Note: During the summer months we'll be re-releasing some of our favorite episodes for our "Summer Encore Series." This episode was originally on October 19, 2021. Guests Jennifer Pursifull and Sharon Bislich did some wonderful work with the company Medxcel in tying customer and employee data together, which helped empower their employees to create better experiences. That’s why we loved this episode – it beautifully demonstrates the powerful advantage of putting your CX and EX data together.  Please note that some details and situations described in the episode may not neccessarily be the same as when it originally was released.

The advantage of experience management (or "XM") is the holistic view of experience across the company. By leveraging customer and employee data together, companies can take their experience programs to the next level. But what companies are applying this practice and how’s it working out for them? Host Steve Walker welcomes Jennefer Pursifull, VP of marketing and sales, and Sharon Bislich, director for marketing, communication, and engagement – both from Medxcel, a healthcare facilities management company - to discuss how they successfully built their program to empower their employees to create better experiences for their clients. 

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Learn more about Walker at https://walkerinfo.com/