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The People of Digital Marketing

Interview with Vince De Benedetto - Getting Started With Marketing Automation & Chat Marketing - Episode #26

Dec 18, 2020
22:35

Vince is the Founder and CEO of the marketing automation firm, Automated Dreams, in Portland, OR. Vince helps businesses scale their positive impact in the world through automation, conversational marketing, and mentors leaders to work smarter not harder. Vince is also an avid world traveler, visiting more than 40 countries (and counting). His passion for travel and world cultures has allowed him to excel at leading large multicultural teams for the last 5 years. He currently leads a team of 22 people, serving 50 clients.

In this episode, we talk about the basics of automation and the benefits a business can get from leveraging automation, how to personalize chat marketing, the #1 error businesses make when creating a chatbot, where to find digital marketing certifications that actually get you clients, and more!

Connect with Vince on LinkedIn: https://www.linkedin.com/in/vincedebenedetto/

Resources mentioned in this episode:

Google Dialogflow

IBM Watson

Ontraport Certified Expert Program

Manychat’s automation course (FREE)

School of Bots

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