064: [Coaching] Show, Don’t Just Tell, Your Audience How You’re Different with Kimberley O’Brien

Speaking at groups and conferences is one of the best ways to create awareness about what you do and how you help your clients.

The key is to show, through the examples and main points you include in your presentations, how what you do is different from others.

In prior episodes, I’ve talked about how to do this without “selling from the stage” (episode 59), using story structure to create compelling content (episode 57), and developing your own framework (episode 61).

Now, in this on-air coaching call, listen in as I coach entrepreneur Kimberley O’Brien on how she can show, not just tell, her audience how her approach is different and why her clients choose her.

You’ll hear how we take Kimberley’s presentation outline and make it more impactful and effective for both her audience and for her business, and strategies Kimberley can use to select  speaking engagements and make the most of the ones she says “yes” to.

Do you have an existing presentation that’s working, but you know it could be better to get you more leads and referrals? Book a Persuasive Presentation Package at https://www.speakingyourbrand.com/persuasive-presentation-package/.

About My Guest: Kimberley O'Brien is one of Australia’s most trusted and renowned Child Psychologist with a knack for solving problems from the child’s perspective. With twelve years experience working around Australia and internationally, Kimberley is now Principal Psychologist at the Quirky Kid Clinic in Woollahra (Sydney) offering consultations, training, resources and immediate intervention ideas for parents, professionals and the media sector.

The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs and workshops at https://www.speakingyourbrand.com.

Links:

Show notes at https://www.speakingyourbrand.com/64

Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999.

Do you have an existing presentation that’s working, but you know it could be better to get you more leads and referrals? Book a Persuasive Presentation Package at https://www.speakingyourbrand.com/persuasive-presentation-package/.

Ready to create your signature talk and framework? Email me at carol@speakingyourbrand.com or click here to schedule a call.

Say hi to me on Instagram and Twitter: @CarolMorganCox.

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