#25 Aligning Data to Business Value as Key to Success in Industrial IoT - Dan Yarmoluk

For Dan Yarmoluk, Director of IoT for AETK Technologies, work takes him wherever the “rubber hits the road” in Industrial IoT. Based in the Midwest, Dan’s customers include traditional manufacturing firms with a conservative bias toward adoption of new technologies. One of the key observations is that early IoT projects often misaligned the type of data collected from machines, for instance lacking the granularity necessary to derive business value from data analytics. He discusses the value of being close to the customer, which is too often overlooked by vendors, as key to driving value from IoT initiatives, as well as his view that we are seeing an inflection in the market as more traditional companies are realizing the value of connected industry projects. While Dan’s an enthusiastic advocate for emerging technologies, he shares a pragmatic bias that’s key to success for more conservative industries in their digitization journey.