Episode 099 with Ty Voyles, Co-founder and CEO of Fulcrum Properties Group

Most real estate professionals have a sales background, which is critical especially in a highly competitive industry. While some have a knack for finding solutions to problems and implementing systems, which is essential in increasing a real estate business’ bottom line.

In Ty Voyles’ case, he had both.  Though his journey was not as straightforward as most, he was able to combine his sales skills and passion for creating systems which resulted into a successful real estate career.

Join Brian Charlesworth and Ty Voyles, Co-founder and CEO of Fulcrum Properties Group, as they discuss how Ty’s entrepreneurial background played a role in his transition into the real estate industry, his insights on having good and bad leads, and what he thinks is the real solution that the entire real estate industry is driving towards.

Top Takeaways:
07:09 What made Ty decide to go into real estate
13:49 Why most real estate agents have businesses that don’t transition
16:40 Is there such a thing as a good or bad lead?
18:43 How does Ty's team generate leads today?
20:13 Why most agents have gone away from making open houses as their lead source
21:12 Why the team model is taking over the industry
22:01 Why the real estate space needs more specialization
25:56 Why Ty prefers to automate as much as he can
35:43 Ty’s advice to young team leaders who want to take their business to the next level
36:11 The single biggest factor that held Ty’s team from moving forward
37:21 The one thing to focus on to really double your business
37:49 Why building an ISA team is incredibly challenging
40:12 What people want when it comes to their home needs

Get in touch with Ty Voyles
Email: ty@fulcrumpg.com

About the guest:

Ty Voyles came from an entrepreneurial family.  He worked as a Yellow Page salesperson from high school until a year after college.   After that, he started doing project management for a software company where they built systems that kept flight simulators and training manuals in line with production aircraft. 

After 7 years, he left that job and worked at the Library of Congress.  Eventually, he realized that this was not a career he’d like to pursue.  So he started doing volunteer work building sustainable roof gardens.  

Although Ty enjoyed what he was doing, he had to take a 60% pay cut to do so.  And he realized that there are a lot more opportunities to make more in real estate. That’s when he decided to pick up his real estate license in 2009.

As an agent, has earned several designations such as a Five Star Real Estate Professional, a Zillow Premiere Agent, a Trulia Top 1% Agent, the Washingtonian's Best Agent of 2018, and a Washingtonian Top Agent every year since 2016. 

Today, Ty is the Founder and CEO of Fulcrum Properties Group.   Fulcrum has continually been on the top 10 Keller Williams teams in the country, as well as a top 100 team across all brokerages since 2019.  Ty has also served as a Mastery Coach for KW MAPS, was a founding agent advisor for KW LABS, and has served on multiple Agent Leadership Councils.