Online Marketing Made Easy with Amy Porterfield cover image

Online Marketing Made Easy with Amy Porterfield

#366: How To Turn Your Expertise Into A Successful Course with Azhelle Wade

Mar 11, 2021
47:58

Podcast summary created with Snipd AI

Quick takeaways

  • Creating engagement with your audience through a launch party and limited-time promo price can drive significant sales for a digital course.
  • Understanding your target audience, their needs, and addressing important topics like diversity in your industry is crucial for creating a brand that resonates with your audience.

Deep dives

Launch party and successful sales

The speaker launched her course with a launch party, offering a promo price for a limited time. This strategy drove significant sales and created engagement with her audience. She also utilized a pre-launch runway, a quiz, a game night, and a toy challenge to nurture her audience and build excitement for the course. The speaker went live regularly to connect with her audience and provide valuable content.

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