The Intersection of Innovation and Sustainability with Alina Adams

In this episode of AlchemistX Innovators Inside podcast, Ian Bergman chats with Alina Adams about her journey from physics and engineering into the world of startups focused on sustainability and social entrepreneurship. Alina, who has a track record of launching companies and teaching the next wave of entrepreneurs, shares her insights into how businesses can make a real difference in the world. She talks about the crucial balance between making a profit and having a positive impact, highlighting the roles everyone from consumers to big corporations and governments plays in pushing for a more sustainable future.

The conversation dives into the challenges of turning cutting-edge research into solutions that work in the real world, especially in climate and sustainability. Alina points out the missing links between university labs brimming with innovative ideas and their practical application, emphasizing the need for collaboration across the board to make these ideas come to life.

Alina offers straightforward advice to founders on how to build their companies with sustainability in mind right from the start, preparing for the increasing demand to show environmental and social governance (ESG) efforts. She uses examples like Tesla and Patagonia to discuss how companies can influence consumer behavior towards more sustainable choices, even questioning the long-term effectiveness of electric vehicles as the ultimate solution to our transportation issues.

This conversation is a deep dive into the realities of marrying business with sustainability, offering valuable lessons for anyone looking to make their mark on the world in a positive way.

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