Morning Brew Daily US-China Reach Deal for TikTok & No More Quarterly Earnings?
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Sep 16, 2025 A framework deal between the US and China regarding TikTok is on the table, sparking discussions on corporate strategy. Trump proposes moving to biannual earnings reports, potentially shifting financial reporting norms. Meanwhile, Alphabet hits a monumental $3T market cap, and Elon Musk repurchases $1B in Tesla stock. Convenience stores are gaining traction for breakfast over fast-food chains, and the FTC aims to hold Ticketmaster accountable. Plus, Mondo Duplantis sets a new pole vault record, solidifying his status in the sports world.
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Rethink Quarterly Earnings Cadence
- Consider supporting less frequent reporting to reduce management distraction and costs from quarterly cycles.
- Expect the SEC debate to hinge on transparency trade-offs and impacts on investors and the economy.
Reporting Frequency Could Reshape Business Strategy
- Moving to biannual reporting could reshape hiring, capital spending, and investment strategy across public companies.
- It also risks reducing transparency for retail investors and delaying signals about industry trends.
TikTok Deal Is Political And Cultural
- The U.S. and China reached a framework for ByteDance to transfer TikTok to an American owner, pending leaders' sign-off.
- China values TikTok's cultural 'soft power,' making the deal both strategic and political.