The Jen Gottlieb Show Structure Is Freedom: How Jasmine Star Gets It All Done While Pivoting (As a CEO, Mom, and Wife)
Every 6 years, Jasmine Star feels a powerful pull to pivot. From photographer to business strategist to tech founder, her entrepreneurial journey has been a series of courageous leaps into the unknown—always trusting her intuition to guide the way.
But pivoting isn't easy. It often means burning the ships that brought you to the island, watching followers drop off as you change direction, and battling the resistance that comes with stepping into a new identity.
In this episode, Jasmine shares the key mindset shifts and practical strategies that have allowed her to successfully transition from one industry to another—and bring her audience along for the ride.
If you're feeling the call to pivot but don't know where to start, Jasmine shares tips on trusting yourself, structuring your days for success, and taking messy action on the vision pulling you forward—even when you can't see the whole staircase.
"Do it all and do it fast. And take bigger risks than you're comfortable with. Do not revel in success, and do not despair in failure." ~ Jasmine Star
In This Episode:
- The messy middle: transitioning from photographer to business coach
- Tactical tips for pivoting your messaging and audience
- A peek behind the curtain of Jasmine's latest business evolution
- When do you “give up” and move on?
- What it really takes to build an A-team
- A day in the life of Jasmine Star
- The power of structure and discipline
- Jasmine's relentless ambition - the surprising source
- Distinguishing intentional rest from laziness
- Redefining family roles and rhythms with an adopted daughter
- Navigating the male-dominated spaces
- Jasmine's parting advice to her daughter Luna
About Jasmine Star:
Jasmine Star is a photographer, business strategist, and founder of Jasmine Star Brands, a holding company with multiple successful ventures. After building a reputation as one of the world's top wedding photographers, Jasmine pivoted into online education, creating resources and courses for small business owners on topics like social media, branding, and marketing.
Known for her magnetic personality, unparalleled work ethic, and commitment to living life on her own terms, Jasmine has inspired millions to find the courage to pursue their passions and build the lives and businesses they love. When she's not strategizing her next big move, you can find her spending time with her husband, JD, and their daughter, Luna, who they proudly parent in their own untraditional way.
Website: https://jasminestar.com/
Instagram: https://www.instagram.com/jasminestar/
Podcast: https://podcasts.apple.com/us/podcast/the-jasmine-star-show/id1479619320
YouTube: https://www.youtube.com/@officialjasminestar
Where to find me:
IG: https://www.instagram.com/jen_gottlieb/
TikTok: https://www.tiktok.com/@jen_gottlieb
Facebook: https://www.facebook.com/Jenleahgottlieb
Website: https://jengottlieb.com/
My business: https://www.superconnectormedia.com/