The Agency Accelerator Stop working 12-hour days!
Did you swap your 9-5 job to work in your agency 24/7? This is the place many of us find ourselves in and if we are not careful, we not only end up working longer hours but also for a tougher boss!!
So let's dig into this in today's podcast and outline 8 strategies you MUST focus on to ensure this doesn't happen to you.
Time Stamp
[01:13] Info about my brand new free live masterclass: How to be the CEO of your agency rather than a lowly paid employee
[01:52] Why do most people start their own agency?
[02:26] The need for control
[03:15] Getting stuck on the Client Service Hamster Wheel of doom
[03:27] How an agency typical grows
[04:45] My journey as an agency owner
[06:36] Start with a clear business plan
[07:03] Hiring the best staff you can afford
[07:38] Invest time in developing your team to be great client managers
[08:06] Document your Standard Operating Procedures
[08:53] Why you should hire a marketing person rather than a business development exec
[09:32] Put a scalable repeatable marketing system in place
[10:32] Create a senior leadership team as soon as you can and delegate responsibilities to them
[11:22] Focus on your strengths - your ‘superpower’
[12:32] You don’t have to be tied to your business 24/7 - just implement the 8 steps outlined in this podcast
[12:50] Learn more in my free masterclass at dacostacoaching.co.uk/ceo-masterclass
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Useful links mentioned in this episode: