Welcome to the first segment of Shoot The Shit - a longform conversation with individuals within the fitness industry who are doing amazing things.  In this debut episode, I have Sydney Cummings in-studio to discuss the insane growth of her business Royal Change.  As a former collegiate athlete turned personal trainer, Sydney decided to go all in on digital fitness via YouTube back in 2017.

In fact, I actually took a random meeting with Sydney back then to lend some advice in regards to her future career - and while I wish I could take credit for this woman's nearly 1 million subscribers on YouTube, her Good Morning America segment and her recent feature in Forbes - this is 100% all due to crazy work ethic of herself and fiancee Dustin.

She's currently sitting at over 100 million video views on her daily upload channel on YouTube and has created a subscription business out of that that generates over $100k per month.

She's a hell a business mind, an amazing human and someone I consider a friend....ladies and gentlemen....I present to you, Sydney Cummings.

https://www.royalchange.fit/