Authors Who Lead - Learn to write a book from bestselling authors and leaders Matt Pollard The Introvert’s Edge
May 24, 2019
50:59
Matthew Pollard is the author of The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone. He's an incredible sales professional and a fellow introvert. His client list includes multiple Fortune 500 companies. He's one of the top 30 global sales leaders in the world.
Today, he talks about how introverts can actually excel in sales through following a process and tapping into the power of telling stories.
What We Discuss with Matthew Pollard:
- Looking up to mentors who attained success against the rules
- Doing door-to-door sales and getting into the top 20% of his study
- A journey to find himself and working at a real estate agency
- Bringing process into sales
- How an introvert can out-beat an extrovert using process over personality
- Why you don't say "but" and the process of telling stories
- Asking structured questions and planning your stories
- The power of telling stories
- What introverts can do to excel in sales
- How to successfully market a book
- Leveraging LinkedIn to promote your book and ultimately getting on TV
- Matthew’s book writing process and co-writing it
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