Founders in Arms Raw Wisdom for Modern Founders With Serial Founder Hiten Shah
15 snips
Feb 14, 2025 
Hiten Shah, a serial entrepreneur known for his successful ventures like Crazy Egg and KISSmetrics, joins the conversation with Immad Akhund and Rajat Suri. They delve into the complexities of founder identity in large companies and share hard-won lessons on navigating acquisitions. The trio discusses the evolving AI landscape, the differences between venture-backed and bootstrapped startups, and the significance of aligning personal passions with business goals. Practical insights on customer choices and competitive strategies offer valuable wisdom for aspiring founders.
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Revenue vs. Economics
- While revenue focus is important, don't overlook the underlying economics and unit costs.
- The real business lies in understanding customer acquisition cost (CAC), churn, and overall profitability.
Finding Your Niche
- Founders should focus on problems they are naturally drawn to and customers they can easily reach.
- Identify your strengths and build momentum around them, rather than chasing specific categories.
Choosing Your Customer
- Picking a customer base is like picking your boss; it affects your life as a founder.
- Consider how you'll interact with your customers daily and if you'll enjoy working with them.