The Media Leader Podcast cover image

The Media Leader Podcast

Stories that mattered this week: Government adspend, M&A, Evening Standard

Jun 6, 2024
18:41

Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.

The duo discuss what the pre-election period means for held-up government adspend, recent M&A activity by MediaSense and Mediaplus, and why the Evening Standard has fallen on troubled times.

Highlights:

0:40: How much government adspend has been put on hold during the pre-election period

4:39: MediaSense acquires PwC's media advisory

6:36: Indie merger: Total Media and Mediaplus

9:50: Why the Evening Standard dropped its daily edition

12:28: Takeaways from IAB Engage

14:25: The AA's new report on trust

16:30: News round-up: Election debate overnights, new leadership at Ocean Outdoor, plus The Washington Post, X's adult content and Netflix's gaming additions

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner