Every Wednesday, I (Erin) host a sales specific coaching call within IFCA reviewing sales calls and giving feedback. I wanted to share one in particular recently that I think you'll also benefit from the advice I shared with this brave coach that has been in the industry awhile but just started taking sales calls and stepping into this new role. Remember, you will say the right things when you just care about the person.

Time Stamps:

(0:20) Brave Woman Sharing Her First Sales Call

(3:00) The Little Sister Analogy

(5:20) The Real Reason For Price Objections

(9:30) You Will Say The Right Things When You Care

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122: The Mean Streets of Boston Chef, Barbara Lynch