

How Whop Hit $1.2B GMV Run Rate with Just 20 Engineers
9 snips May 23, 2025
Jack Sharkey, CTO of Whop, a platform that helps creators monetize online, discusses building a $1.2 billion GMV run rate with just 20 engineers. He shares insights on why junior engineers should create their own projects instead of joining big tech, emphasizing AI's role in boosting productivity. Sharkey also highlights Whop's unique culture that encourages employees to develop personal side projects. The conversation reveals innovative strategies for engineering and community engagement while navigating rapid scale and complex database migrations.
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Junior Engineers Build Your Own Projects
- Junior engineers should skip traditional big company roles and instead focus on building their own projects.
- This approach leads to much higher chances of success than starting as a junior engineer at a large organization.
Whop's Mission: Make Online Money
- Whop's mission is to help users make significant money online by simplifying digital product sales.
- The platform supports selling diverse digital goods and communities globally.
Whop's Evolution From Bots to Platform
- Whop evolved from a sneaker bot software rental marketplace into a multifunctional creator platform.
- They built on user feedback, adding Discord, courses, chat, and live streaming features organically.