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The SaaSiest Podcast

154. Johan van Mil, Co-Founder & Managing Partner, Peak - What does it take to raise capital today for an early stage SaaS?

Sep 3, 2024
Johan van Mil, Co-Founder and Managing Partner at Peak, shares his expertise on raising capital for early-stage SaaS companies. He discusses the importance of team dynamics and resilience for investors, highlighting key criteria used to assess software startups. Johan reveals common deal-breakers and red flags he encounters during evaluations. He also explains how to create urgency in fundraising and what founders should prioritize when choosing investors for successful partnerships.
47:47

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Quick takeaways

  • Investors prioritize the founding team's quality, resilience, and adaptability, which are essential for navigating today's complex market challenges.
  • Startups must present clear financial projections and realistic pathways to profitability to successfully attract capital in a competitive fundraising environment.

Deep dives

The Evolving Landscape for Startups

Starting and running a company today presents significantly more challenges than it did four to five years ago. Entrepreneurs must demonstrate unwavering dedication, resilience, and the ability to adapt to a complex and rapidly changing environment. Factors such as economic fluctuations, the evolving regulatory landscape, and technological advancements complicate the navigation of the market. Consequently, founders need to engage deeply with their work and continuously lift themselves up through the difficulties they face.

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