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How the Sleepbuds maker, Ozlo, is building a platform for sleep data

Jan 13, 2026
A company is transforming its sleepbuds into a comprehensive sleep data platform, creating exciting prospects for partner integrations. They discuss using an SDK for collaboration with apps like Calm to harness sleep detection data. Real-time feedback loops for content creators enhance effectiveness, while monetization strategies expand beyond hardware. The conversation also reveals promising tinnitus therapies and plans for a subscription model in 2026. Plus, AI features and smart home integrations are on the horizon, aiming to revolutionize how we understand sleep.
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INSIGHT

Hardware As A Data Platform

  • Oslo built an SDK so its sleep-sensing features can be embedded in other apps and services.
  • This lets partners use Oslo's sensor data and algorithms without building hardware themselves.
INSIGHT

Closed-Loop Sleep Feedback

  • Oslo's case-run algorithms detect sleep, respiration and movement then enable real-time actions like shutting off sounds.
  • That closed-loop feedback turns passive content into measurable, actionable experiences for partners.
ADVICE

Measure Content Effectiveness

  • Do measure content effectiveness instead of only producing volume, Oslo argues content creators should test what actually works.
  • Use sensor feedback to refine content and improve outcomes rather than guessing.
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