525 - Real Life Launch Stats. What Worked In Our Last Anti-Social School Launch, What Didn't and Key Takeaways to Help You Now

In today's pep talk, I share all the behind-the-scenes details about our most recent launch for Anti-Social School.

In today's episode, I share:

• What worked (live events, upsells, discovery calls)
• What didn’t (ghosted deposits, weekend lulls, weird sales calls)
• The honest truth about setting tiered launch goals (and why we didn’t hit our stretch target)
• And how every step—from emails to bonuses to follow-ups—added up to a solid, sustainable result

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