Social Shopping with Melissa Nguyen

Join Spandana Bhattacharya and Javier Torres as they talk to Melissa Nguyen, the Regional Director for Vendor Performance Management for Google Customer Solutions Americas. Melissa has also held various positions in startups and private equity across East and Southeast Asia.

By now I am sure you have, at some point, been surprised by how well targeted ads know you. Maybe you searched for a product once (or maybe just thought about it) and now that product is everywhere. Join us while we talk to Melissa about the nexus of merchant empowerment and consumer protection. Having worked for Google in Southeast Asia and the United States, Melissa also dives deep into the difference between mobile users and the rise of “shoppertainment.”

Melissa also shares her advice to entrepreneurs and how to innovate within startups versus within large companies.