Sales Strategy & Enablement by Revenue.io

A Conversation with Shannon Minifie

Jul 8, 2022

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Shannon Minifie is the CEO of Box of Crayons. Curiosity is not just seeking the right answers but also seeking to know the right questions to get to the right answers. This changemaker behavior helps sellers be more client-centric instead of defaulting to simply giving advice. It helps remove biases that otherwise create wrong assumptions about the buyer and what they really need. A curious mindset also removes the anxiety entering into sales calls since you no longer feel the need to always be right.

HIGHLIGHTS

● Curiosity leads to client-centricity

● Innovation in an organization through curiosity

● Empathy and understanding why people feel the way they do

● Changemaker curiosity is a behavior toward the unknown

QUOTES

Shannon: "When we say, "Be curious," in many ways, that's an imperative to be present for other people and to the parts of your own thinking that you haven't noticed or you may want to deny. So it's not just a desire to know something, it's really relationship-based and it's about openness and vulnerability. It's a behavior."

Shannon: "If every interaction is a chance for you to build trust and build relationship, it's a great way for them to leave that interaction to feel just how invested you are in understanding what's going on for them and to really pinpoint the challenges."

Shannon: "Curiosity becomes a sort of antidote to bias, to assumptions I might make about what motivates other people's thinking and behavior. It's a way of reminding yourself just how embedded you are in your own perception and experience and how subjective that really is."

Find out more about Shannon in the link below:

● LinkedIn: https://www.linkedin.com/in/shannon-minifie-phd-she-her-bb8a5054/