New Books in Economics Christopher Marquis and Kunyuan Qiao, "Mao and Markets: The Communist Roots of Chinese Enterprise" (Yale UP, 2022)
Jul 26, 2025
In this engaging discussion, Christopher Marquis, a Professor of Chinese Management at Cambridge University and co-author of "Mao and Markets," unveils the lasting impact of Mao Zedong’s ideology on modern Chinese enterprises. He reveals how the blend of state capitalism and communist principles continues to drive China’s economic success. The conversation covers the hesitations of Chinese entrepreneurs in global markets, essential Maoist concepts for Western businesses, and the surprising entrepreneurial vibrancy of China's third front cities, all underpinned by political influences that shape the landscape.
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Enduring Mao Influence in China
- Mao's influence remains deeply embedded in China through the CCP's central role and cultural reinforcement.
- Educational curricula, media, and pilgrimages continuously instill Maoist ideology in citizens and entrepreneurs.
China Learns from USSR's Collapse
- China avoided the USSR's economic collapse by preserving historical legitimacy and adopting gradual reforms.
- Shock therapy failed the USSR; China used experimental zones before nationwide economy opening.
Huawei's Rural Strategy Anecdote
- Huawei, inspired by Mao's strategy, grew by first dominating rural markets before entering cities.
- Pinduoduo similarly gained success by targeting rural consumers distinct from urban-focused giants.
