Entrepreneurial Thought Leaders (ETL) James Freeman (Blue Bottle Coffee) - Subtle Notes of Coffee and Philosophy
Feb 17, 2016
James Freeman, CEO of Blue Bottle Coffee, discusses his entrepreneurial journey and the importance of customer experience. He explores the concept of combining unrelated elements in art and how he transitioned from a musician to a coffee entrepreneur. Freeman also shares insights on Japanese coffee culture, improving the customer experience, embracing imperfection, and the challenges of implementing online reviews.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Combining Separate Elements and Seeking Artistic Beauty
02:23 • 3min
From Musician to Coffee Entrepreneur
05:03 • 16min
Exploring the Japanese Coffee Culture and the Concept of Kotawari
21:30 • 2min
Improving the Customer Experience
23:37 • 21min
Embracing Imperfection and Advocating for Incompetence
45:06 • 3min
Exploring the Copy on the Website and the Absence of Online Reviews
47:55 • 3min
Trust in Product Control and Attention to Detail
51:24 • 3min