#124: James Giglio - CEO, Founder MVP Interactive | Going beyond the jumbotron

We dive deep into fan engagement, creating immersive experiences, and MVP Interactive + James Giglio’s new book Beyond the Jumbotron. 

MVP Interactive is a creative technology company specializing in designing and producing immersive consumer experiences for the world’s largest brands.

Chapters:

(02:45) MVP Interactive background

(07:15) Defining a “fan”  

(11:05) Future of fan engagement/AI

(15:05) Immersive tech examples 

(21:30) Leveraging brand equity 

(25:10) Insights on building in sports

(27:50) Changing marketing trends

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James Giglio:

Website: https://mvp-interactive.com/

LinkedIn: https://www.linkedin.com/in/%F0%9F%8E%A4-james-giglio-16a8715/

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Andrew Petcash:

🏠 Website: https://profluence.com

🐣 Twitter: https://twitter.com/andrewpetcash

💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/

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