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In this episode, we explore the critical yet often overlooked post-purchase customer journey.
Discover how to streamline your tech stack, optimize order tracking, handle returns efficiently, and turn post-purchase touchpoints into powerful retention opportunities.
Our guest, Aaron Evett from Redo, shares strategies for unifying disconnected tools, reducing support costs, and converting refunds into exchanges—helping eCommerce brands maximize customer lifetime value while enhancing the overall shopping experience.
Topics discussed in this episode:
- Why post-purchase experience drives customer retention.
- How disconnected tools hurt customer experience.
- What unified post-purchase solutions look like.
- How to use tracking emails for upselling.
- Why returns can be retention opportunities.
- How to convert returns into exchanges.
- What return policy display strategies work best.
- How AI transforms e-commerce support.
- Why integrated tools reduce staffing needs.
- How optimized returns double customer lifetime value.
Links & Resources
Website: https://www.getredo.com/
Shopify App Store: https://apps.shopify.com/xiva
LinkedIn: https://www.linkedin.com/company/redo-tech
X/Twitter: https://x.com/redo_hq
Get access to more free resources by visiting the show notes at
https://tinyurl.com/yn7styhj
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Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast