Skyleigh McCallum - How Understanding Psychology Helped Me Excel in Real Estate: With Broker & Agent Skyleigh McCallum

Dec 20, 2022

27:35

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Glenn Sanford, Founder, CEO and Chairman of eXp World Holdings, hosts eXpansion, a weekly podcast about #ProfessionalDevelopment and #PersonalGrowth, with eXp Realty ICON agents. This week, he is joined by Skyleigh McCallum, a certified Realtor and Financial Educator from Kamloops, British Columbia. She is the founder of Forever Kamloops Real Estate Services and runs a financial education service with World Financial Group. Tune in as Skyleigh shares her secrets to success and how her background in Psychology has helped her master the world of real estate.

Skyleigh has been in real estate since May 2016 and is a two-time eXp Realty ICON agent. Prior to joining eXp Realty in 2020, she was with River City Realty, RE/MAX. She has a team of two agents whose primary markets are Kamloops and the surrounding areas.

00:00 Introduction.

04:30 What surprised Skyleigh about real estate

05:44 Why understanding psychology is important in real estate

12:13 Managing the shift in the Canadian market

13:44 Let’s talk about CRM’s and lead generation

16:15 Forever Kamloops Real Estate Services team

18:21 The trend of working remotely in real estate

20:05 Tools and technology to keep everyone connected

21:54 Discord

26:27 Connect with Skyleigh

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