Business of Home Podcast

The Thursday Show: What happened at High Point? Plus: Why designers are experimenting with AI video

Oct 30, 2025
Kaitlin Petersen, editor in chief of Business of Home, joins the discussion with firsthand insights from High Point Market. She highlights an unexpectedly optimistic atmosphere and trends in market attendance. They delve into the growing role of AI-generated video for designers, examining practical applications and new tools. The chat also explores celebrity home culture through Lily Allen's viral home tour, as well as notable product launches and partnerships that are shaping the design landscape.
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INSIGHT

Wayfair's Momentum And AI Positioning

  • Wayfair showed revenue growth and momentum despite losses, signaling strong operational recovery.
  • The company is positioning AI broadly but acknowledged it hasn't yet moved the bottom line.
INSIGHT

AI As A Broad Efficiency Play

  • Fiona Tan framed AI as applicable across merchandising, vendor tools, and listings to drive efficiency.
  • Dennis believes Wayfair is well-positioned to convert AI into profit because of its data and engineering focus.
ADVICE

Use AI Video To Test Room Flow

  • Experiment with AI video for presentations and social content to show room flow and use.
  • Use short AI walkthroughs to help clients visualize people and circulation before building real prototypes.
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